The Rise of the Micro Influencer and How It Changed Influencer Marketing
Influencer marketing and its role in social media is changing – and likely for the better. Social media continues to be a growing and major game player in influencer marketing and correlating sales. Considering the success of celebrity endorsements through various digital platforms, it is clear that social media and its various celebrity influencers have a huge impact on how and why consumers buy their products. A 2017 insight report conducted by Gartner L2, a business intelligence firm which measures the digital performance of brands, found that on average, 70 percent of labels in various industries had partnerships with influencers on Instagram.Pro Tips to Make You Ecommerce Website Be the Fastest With Trending Optimization Techniques
“The backbone of surprise is fusing speed with secrecy” This is a well-known quote on speed we often come across. Speed is one such thing which can never give a second chance to us. Why not if it is an ecommerce website even!How To Make Financial Online Campaigns Profitable
Landing pages have become a vital part of digital marketing. This article highlights the importance of landing pages in online campaigns based on examples in the financial industry. We will discover what common mistakes in online campaigns are and what simple factors can help a business or marketer to increase conversions.What Are the Advantages and Disadvantages of User-Generated Content?
User-generated content on websites or UGC on social media in general is of utmost importance today as it is authentic and original in nature. UGC has numerous pros and cons attached to it. In this article I am going to highlight the benefits and challenges faced by brands for using user-generated content.Why Modern Day Enterprises Need ERP Systems?
Why Modern day Enterprises need ERP systems? As we understand that Enterprise Resource Planning (ERP) is mostly about providing effective business solutions in order to make a business operate in a smooth manner to further facilitate its overall growth, it has developed and transformed into a more efficient business tool over the years.Moreover, ERP has been designed and developed in such a perfect manner that it can easily streamline and coordinate all the key business activities while enabling the planning function and appropriate utilization of the existing resources.